Like alchemists transmuting color, texture and pattern into gold, Jaipur Living is one of the fastest growing home furnishings companies in the U.S., imbuing rugs and textiles with an upbeat and unmistakable point of view.
Led by Asha Chaudhary as president and CEO, Jaipur Living is recognized throughout the industry for its free-spirited creative aesthetic that celebrates individuality and the everyday. Inspired to build on the vision of her father NK Chaudhary, who famously revolutionized the rug industry by working directly with artisans in India and uplifting their lives, Jaipur Living is built upon a transformative business model powered by a passion for people, product and design. The company's women-centric approach is finely attuned to fashion trends, and how we want to shop and live now. The boutique-like collections are a cut above and a world apart, blending respect for the handmade with a focus on innovative constructions. Cool, casual, accessible and quite often luxurious, nothing Jaipur Living produces is considered too precious to be lived with and enjoyed.